Ayurveda-Inspired Hair + Body Care

Nourish your body from head to toe with our thoughtfully crafted collection, infused with botanical oils and essential nutrients to restore balance, enhance strength, and boost natural shine.

Rooted in the wisdom of Ayurveda, our formulas harness the power of nature to promote healthier, more radiant hair and skin—because true beauty begins with nourishment.

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Golden Rituals: Nourish Your Skin, Restore Balance, and Radiate Beauty Every Day

NEW! A luxurious skincare collection designed to cleanse, hydrate, and restore your natural glow. Elevate your daily ritual with the golden touch of self-care.

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Golden Radiance face oil + gua sha stone

At Bougie Beach® Vida, we bring the beach's natural calm and

healing into your everyday life—no matter where you are.

ABOUT BOUGIE BEACH VIDA

Pure Bliss: Clean, Fresh Scents
That Truly Transform Your Space

More than just a fragrance, our room sprays purify the air, eliminating odors instead of masking them.

Enjoy a complimentary mini funnel and travel spray bottle, perfect for taking your favorite scent wherever you go.

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Discover, Gift, Enjoy:
Fragrance in Perfect Minis

Explore our curated sets of mini travel candles or build your own custom set.

It’s the perfect way to sample our unique fragrances or give a thoughtful gift that brings joy and relaxation.

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SCENT QUIZ

Find Your Perfect Match

Discover the Fragrance That Speaks to You

TAKE QUIZ

Beach Box: Curated Gifts for Every Occasion

Bring the joy of the beach to someone special with our Beach Boxes.

Thoughtfully curated and available at various price points, these gift boxes are perfect for any occasion and filled with coastal-inspired treasures.

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SEASIDE LUXURY, THOUGHTFULLY DESIGNED

Coastal charm, minimal impact

Inspired by cabana-striped beach towels on white, sandy beaches, our signature, white jar brings coastal charm with a touch of luxury—a St. Augustine Lighthouse-shaped match striker on every jar—all while prioritizing sustainability and minimizing waste.

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Our Brand Promise

Clean Ingredients, Coastal Vibes

CRAFTED IN SMALL BATCHES

100% ECO SOY

+ COTTON WICKS

NON-TOXIC FORMULATIONS

RECYCLABLE PACKAGING

CUSTOM BLENDED FRAGRANCES

WOMAN OWNED

Wearable Inspiration: Hand-Strung Beauty with Meaning

Each bracelet is lovingly crafted with semi-precious beads and a symbolic charm, featuring our signature authentic evil eye bead from Turkey—offering protection from negativity and a daily dose of positivity.

Carry a message of hope, love, or strength with you all day long.

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